UI UX • E-commerce
TaylorMade Golf | Adidas Group
- Client:TaylorMade Golf | Adidas Group
- Date:2010 - 2012
- Creator:Sunyoung Noh
Designed graphics for websites, Facebook, Twitter, iPad, and kiosk promotions across the TaylorMade Golf, Adidas Golf, and Ashworth Golf brands. Developed standard operating procedures for the newly organized interactive group to streamline digital design workflows and ensure consistent brand execution across multiple platforms and touchpoints.
Multi-Platform Design Solutions
Created cohesive visual experiences across taylormadegolf.com, adidasgolf.com, and ashworthgolf.com websites. Developed responsive graphics optimized for various digital touchpoints including social media platforms, mobile applications, and interactive kiosks, ensuring brand consistency across the entire Adidas Golf portfolio.
Process Development & Team Leadership
Established comprehensive standard operating procedures for the newly formed interactive design group, creating efficient workflows for multi-brand campaigns. Implemented design systems and guidelines that improved team productivity while maintaining the distinct visual identities of TaylorMade, Adidas Golf, and Ashworth brands across digital platforms.
Cross-Brand Digital Strategy
Coordinated design initiatives across three major golf brands within the Adidas Group ecosystem. Managed promotional graphics for social media campaigns, interactive kiosk displays, and tablet applications, ensuring each brand maintained its unique market positioning while benefiting from cohesive digital marketing strategies and shared technological innovations.
Related projects
You may also be interested
in these projects
Lorem ipsum dolor sit amet, consectetur adipisicing ducimus, rem labore et delectus aspernatur.
