Filmed using a Sony A7III and produced a promotional video for online advertising.
Professional On-Site Production
Filmed on-site at the Ultra Botanica factory and company facilities using a Sony A7III camera, capturing the manufacturing process and company culture. The promotional video was optimized for online advertising platforms to maximize reach and engagement.
Post-Production & Optimization
The footage captured with the Sony A7III was carefully edited and color-graded to showcase Ultra Botanica's brand identity. The final promotional video was optimized for various online advertising platforms, ensuring high-quality playback across desktop and mobile devices.
Production Tools
Sony A7III – Professional mirrorless camera used for high-quality 4K video capture with excellent low-light performance and dynamic range. Adobe Premiere Pro – Primary editing software for assembling footage, creating smooth transitions, and fine-tuning the narrative flow. Adobe After Effects – Used for motion graphics, text animations, and visual effects to enhance the promotional content. DaVinci Resolve – Color grading and correction to ensure consistent, professional-looking footage that aligns with Ultra Botanica's brand aesthetic.
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